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Why Do People Buy Gifts at the Last Minute?

Why Do People Buy Gifts at the Last Minute?

If you think last-minute gifting is always a bad idea, this might change your mind.

At Golden Moments, we've noticed something interesting: many customers buy gift vouchers late at night, usually after 9 pm.

It’s easy to understand why. After a busy day, people suddenly realise they have an important occasion tomorrow, leaving them rushing to find a suitable gift.

But what's behind this last-minute habit?

The real reason behind last-minute gift-buying

It isn't just forgetfulness. Customers often tell us they're late because they were genuinely anxious about choosing the right gift. Ironically, their desire to find something special made them delay their decision until they felt they had no choice but to act.

What seems like procrastination is often genuine thoughtfulness - people simply want to pick the right gift.

Last-minute gifts often turn out surprisingly well

Interestingly, leaving gift-buying until late doesn't always lead to poor choices. Customers tell us their last-minute picks end up being among the most appreciated gifts they've given. Perhaps when there's less time to overthink, people make more instinctive decisions, and those instincts are often spot-on.

Sometimes spontaneity pays off better than careful planning.

The reality of last-minute buying

Will people ever stop buying gifts late at night? Probably not.

It's natural to delay stressful decisions, and gift-buying often feels stressful precisely because it matters deeply to us. Perhaps it's better to accept that last-minute gifting isn't always a problem to fix; sometimes it can actually lead to better, more meaningful choices.

So, next time you're ordering a gift late in the evening, don't worry - you’re probably making a thoughtful choice, even if it feels rushed.

We can provide you with a range of corporate packages designed to positively impact your relationship with your employees as well improve your customer base and achieve your business goals.

Here at Golden Moments, we can provide you with a range of corporate packages designed to positively impact your relationship with your employees as well improve your customer base and achieve your business goals.

£50 Flexible Golden Moments Gift Voucher

£50 Flexible Golden Moments Gift Voucher Discover the perfect gift with our £50 flexible gift voucher United Kingdom

£100 Flexible Golden Moments Gift Voucher

£100 Flexible Golden Moments Gift Voucher Discover the perfect gift with our £100 flexible gift voucher United Kingdom

£150 Flexible Golden Moments Gift Voucher

£150 Flexible Golden Moments Gift Voucher Give the gift of choice with our £150 Gift Voucher United Kingdom

£250 Flexible Golden Moments Gift Voucher

£250 Flexible Golden Moments Gift Voucher Give the ultimate gift with our £250 voucher United Kingdom

£400 Flexible Golden Moments Gift Voucher

£400 Flexible Golden Moments Gift Voucher Make gift giving easy with a flexible £400 gift voucher United Kingdom

£500 Flexible Golden Moments Gift Voucher

£500 Flexible Golden Moments Gift Voucher Looking for a standout gift? United Kingdom

£1,000 Flexible Golden Moments Gift Voucher

£1,000 Flexible Golden Moments Gift Voucher Gift an unforgettable experience with our flexible £1,000 voucher. United Kingdom

£5,000 Flexible Golden Moments Gift Voucher

£5,000 Flexible Golden Moments Gift Voucher Give the ultimate gift with our £5,000 gift voucher United Kingdom

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Experience Days for Men

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Experience Days for Women

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Experience Days for Him

Experience Days for Him Let him choose from a selection of gift experiences for men x175 - Silverstone Circuit, London, Richmond, London, Riseley, Bedfordshire, Riseley, Bedfordshire, Northampton - Northamptonshire, London, East Sussex, Tatton Park, Manchester, Windsor Bray, Cardiff, Manchester, Gloucester, Midlands, Shoreham, Chingford, Sheffield, Birmingham, London, Southampton, Manchester, East Sussex, Manchester, Middlesbrough, Northampton, Northamptonshire, UK, Pendine, Carmarthenshire, Pendine, Carmarthenshire, UK Wide, Rydal, Cumbria, Soho, London, Sheffield, Buckingham Palace, Mayfair or Piccadilly, London, Stafford Driving Centre, 3 miles from Junction 14 on the M6., East Sussex, Riseley, Bedfordshire, Bus Tours in London, London, London, Londra, Shakespeare's Globe, Londra, Skelmersdale, Lancashire, Cheshire, Anglesey Race Circuit : Anglesey, North Wales., Felton - Northumberland, Betws y Coed, Cowny, Betws y Coed, Cowny, Betws y Coed, Cowny, Whitesands, Pembrokeshire, Sheffield, Shakespeare's Globe Theatre, Chingford, London City North, Greater London, London, Hazlewood Castle, Hazlewood Castle, Ripley Castle, Hazlewood Castle, Ripley Castle, Hazlewood Castle, Perthshire, Edinburgh, ArcelorMittal Orbit, Londen, London, Nottingham - Nottinghamshire, Pembrokeshire in Wales, Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford, Staffordshire in the North East, Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Anglesey Race Circuit : Anglesey, North Wales., Anglesey Race Circuit : Anglesey, North Wales., Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Edinburgh , London, Perthshire, Scotland, Pembrokeshire in Wales, Essex, Hampshire, Staffordshire, Suffolk, Salford Quays, Grafham Water, Lightwater Valley, Birmingham (Tamworth), Belfast, Brighton, Bristol, Glasgow, O2 Arena, Windsor/Bray, St Martin-in-the-fields Church, Manchester, Riseley, Bedfordshire, Riseley, Bedfordshire, London, Rolvenden Station, Kent, Riseley, Bedfordshire, Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., London, E1, London, Salisbury - Wiltshire, Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Several locations, London, Birmingham , Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., St Martin-in-the-fields Church, Camden Town, London, London, UK Wide Locations, Aberdeen, Birmingham, Bournemouth, Belfast, Brighton, Bristol, Cardiff, Canterbury, Coventry, Edinburgh, Glasgow, Exeter, Isle of Wight, Leicester, Liverpool, Leeds, Portsmouth, Manchester, Nottingham, Oxford, Newcastle, Reading, Southampton, Newquay, Watford, Durham, Madame Tussauds London, Shrek's Adventure London, Sealife London, London Dungeons, London Eye, London Bridge, East London, Oxfordshire, London, London, Dorset, Twickenham, Leistershire, Warwickshire, Yorkshire, Leeds, Surrey, Kent, Silverstone Circuit, London, Belfast Food Tour, London, Shoreditch, London, London, Oswestry, Shropshire, Lancashire, London

Experience Days for Her

Experience Days for Her Hand-picked experiences just for her x420 - London, Wiltshire, West Midlands, West Lothian, Warwickshire , Tyne and Wear, Surrey, Stirlingshire, Renfrewshire, Renfrewshire, Powys, Perthshire, Oxfordshire, North Yorkshire, Newport, Merseyside, Kent, Greater Manchester, Gloucestershire, Essex, East Riding of Yorkshire, East Lothian, Durham, Derbyshire, Cornwall, Berkshire, Ayrshire, Several UK Locations, London, London, London, Manchester, Stratford-upon-Avon, Birmingham, Brighton , Harrogate , Tunbridge Wells, Exeter , Norwich , Newcastle upon Tyne, Edinburgh , Bath, Dorking , Horsham , Godalming , Kirkwall, Cranleigh , Southampton , Reading , Goodwick , Newport , Linlithgow , Gorseinon, Douglas, London, London, South East London, Tatton Park, Manchester, Windsor Bray, Bedfordshire, Sussex, London, Shoreditch, London, Stafford Driving Centre, 3 miles from Junction 14 on the M6., Felton - Northumberland, Several UK Locations, Soho, London, Edinburgh , Riseley, Bedfordshire, Riseley, Bedfordshire, London Bridge, Camden Town, London, Rydal, Cumbria, Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Gwynedd, Wales, Soho, London, Essex, North Greenwich, London, North Greenwich, London, West Sussex, Legoland Windsor, Londra, Glasgow City Centre, Scotland, Glasgow City Centre, Scotland, London, UK Wide, UK Wide, London, Londra, London, Chessington World of Adventures Resort, London, Londra, UK Wide, London, Leistershire, Warwickshire, Yorkshire, Leeds, Surrey, Kent, ArcelorMittal Orbit, Thorpe Park, Belfast, East Sussex, Northampton, Northamptonshire, Pendine, Carmarthenshire, Pendine, Carmarthenshire, UK Wide, Birmingham , Sheffield, Buckingham Palace, Liverpool, Merseyside, Leyburn - North Yorkshire, Bishopston, Bristol, East Sussex, Brighton, Manchester, London, London, London, Londra, Shakespeare's Globe, Londra, Londen, Verenigd Koninkrijk, Londra, Londra, Stockport, Manchester, Cheshire, Birmingham, Manchester, Harrogate , Stratford-upon-Avon, Brighton , Tunbridge Wells, Exeter , Norwich , Newcastle upon Tyne, Edinburgh , Bath, Godalming , Horsham , Cranleigh , Dorking , Goodwick , Newport , Southampton , Reading , Kirkwall, Linlithgow , Douglas, Gorseinon, West Yorkshire - Leeds, Betws y Coed, Cowny, Betws y Coed, Cowny, Betws y Coed, Cowny, Whitesands, Pembrokeshire, Sheffield, London City North, Greater London, Manchester, London, Birmingham, Stratford-upon-Avon, Brighton , Harrogate , Tunbridge Wells, Norwich , Exeter , Newcastle upon Tyne, Edinburgh , Godalming , Bath, Horsham , Cranleigh , Dorking , Reading , Kirkwall, Southampton , Newport , Linlithgow , Goodwick , Douglas, Gorseinon, Chingford, London City North, Greater London, London, Hazlewood Castle, Hazlewood Castle, Ripley Castle, Hazlewood Castle, Ripley Castle, Aberdeen, Birmingham, Bournemouth, Belfast, Brighton, Bristol, Cardiff, Canterbury, Coventry, Edinburgh, Exeter, Glasgow, Isle of Wight, Leicester, Liverpool, Leeds, Manchester, Nottingham, Newcastle, Oxford, Portsmouth, Reading, Southampton, Watford, Newquay, Harrogate, UK Wide Locations, Hazlewood Castle, UK Wide Locations, Aberdeen, Birmingham, Bournemouth, Belfast, Brighton, Bristol, Cardiff, Canterbury, Coventry, Edinburgh, Glasgow, Exeter, Isle of Wight, Leicester, Liverpool, Leeds, Portsmouth, Manchester, Nottingham, Oxford, Newcastle, Reading, Southampton, Newquay, Watford, Durham, Perthshire, Edinburgh, ArcelorMittal Orbit, London, Nottingham - Nottinghamshire, Pembrokeshire in Wales, Betws y Coed, Cowny, Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford, Staffordshire in the North East, Stafford Driving Centre, 3 miles from Junction 14 on the M6., London, London, Alresford, Hampshire, Perthshire, Scotland, Leyburn - North Yorkshire, Salford Quays, Grafham Water, Lightwater Valley, Birmingham (Tamworth), Belfast, Brighton, Bristol, Glasgow, O2 Arena, Windsor/Bray, St Martin-in-the-fields Church, Manchester, Southampton, East Sussex, London , Riseley, Bedfordshire, Riseley, Bedfordshire, Riseley, Bedfordshire, London, Newcastle upon Tyne, Norwich , Exeter , Tunbridge Wells, Brighton , Harrogate , Stratford-upon-Avon, Birmingham, Manchester, London, London, Rolvenden Station, Kent, London, London, Riseley, Bedfordshire, London, London, E1, London, Several locations, London, West Sussex, Godalming , Bath, Horsham , Dorking , Kirkwall, Cranleigh , Reading , Southampton , Newport , Goodwick , Linlithgow , Gorseinon, Douglas, London, Manchester, Birmingham, Stratford-upon-Avon, Harrogate , Brighton , Tunbridge Wells, Exeter , Norwich , Newcastle upon Tyne, Edinburgh , Ripley Castle, Hazlewood Castle, Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Liverpool , London (West), London (East), London (Central), London (South), Manchester , Newbury, Milton Keynes, Newcastle , Northampton, Northampton, Norwich, Nottingham, Oxford , Peterborough, Plymouth , Plymouth , Portsmouth, Sheffield , Slough, Southampton , Southampton , Stoke-On-Trent, Swindon, West Sussex, Weston super mare, Woking, Worcester, York, Liverpool , Lincolnshire, Leicester , Leeds, Ipswich, Glasgow, Edinburgh, Belfast, Derby, Cumbria, Colchester, Chester, Cheltenham, Chelmsford, Cardiff , Cardiff , Cambridge , Cambridge , Bristol, Brighton , Brighton , Bournemouth , Bournemouth , Blackpool, Birmingham, Berkshire/slough, Bath, East London, Bus Tours in London, Sussex, Silverstone Circuit, Anglesey Race Circuit : Anglesey, North Wales., Lancashire, Rydal, Cumbria, Stafford Driving Centre, 3 miles from Junction 14 on the M6., Londen, Essex, Gloucestershire, Greater Manchester, Kent, Merseyside, Newport, North Yorkshire, Oxfordshire, Perthshire, Powys, Renfrewshire, Renfrewshire, Stirlingshire, Surrey, Tyne and Wear, Warwickshire , West Lothian, West Midlands, Wiltshire, East Riding of Yorkshire, East Lothian, Durham, Derbyshire, Cornwall, Berkshire, London, Belfast Food Tour, Upminster, Essex

Flight Experience - Choice Voucher

Flight Experience - Choice Voucher The sky's the limit! x98 - Wiltshire, West Midlands, West Lothian, Warwickshire , Tyne and Wear, Surrey, Stirlingshire, Renfrewshire, Renfrewshire, Powys, Perthshire, Oxfordshire, North Yorkshire, Newport, Merseyside, Kent, Greater Manchester, Gloucestershire, Essex, East Riding of Yorkshire, East Lothian, Durham, Derbyshire, Cornwall, Berkshire, Ayrshire, Several UK Locations, Cardiff, Manchester, Gloucester, Midlands, Shoreham, Felton - Northumberland, Northampton - Northamptonshire, Merseyside - Lancashire, Salisbury - Wiltshire, Upminster, Essex, Shenington - Oxfordshire, Bidford, Warwickshire, Essex, Gloucestershire, Greater Manchester, Kent, Merseyside, Newport, North Yorkshire, Oxfordshire, Perthshire, Powys, Renfrewshire, Renfrewshire, Stirlingshire, Surrey, Tyne and Wear, Warwickshire , West Lothian, West Midlands, Wiltshire, East Riding of Yorkshire, East Lothian, Durham, Derbyshire, Cornwall, Berkshire, Sussex, Lancashire, Several UK Locations, Felton - Northumberland, Several locations in the UK, Felton - Northumberland, Southside Prestwick Airport - Ayrshire, Cardiff, Manchester, Gloucester, Shoreham, Midlands, Gloucestershire, East Yorkshire, Felton - Northumberland, En11aa, Essex, Gloucestershire, Hampshire, Hertfordshire, Middlesex, North Lanarkshire, Oxfordshire, Perthshire, Surrey, Powys and Mid Wales, South Wales, Warwickshire, West Midlands, East Lothian, Cornwall , Buckinghamshire, Harlow, Watford, Redhill, Sussex

Driving Experience - Choice Voucher

Driving Experience - Choice Voucher Reach incredible speeds in high powered cars x37 - Stafford, Staffordshire in the North East, Goodwood Circuit, Sussex, Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Anglesey Race Circuit : Anglesey, North Wales., Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Stafford (UK), Stafford Driving Centre, 3 miles from Junction 14 on the M6. United Kingdom, Stafford Driving Centre, 3 miles from Junction 14 on the M6. United Kingdom, Stafford Driving Centre, 3 miles from Junction 14 on the M6. United Kingdom, Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales., Stafford Driving Centre, 3 miles from Junction 14 on the M6., Anglesey Race Circuit : Anglesey, North Wales.

Zoos and Theme Park Gift Box for Kids

Zoos and Theme Park Gift Box for Kids Choice of Zoos and Theme Parks x8 - ZSL Whipsnade Zoo, Zooalogical Society London, London Zoo, Chessington World of Adventures Resort, Drayton Manor Theme Park, Thorpe Park, Legoland Windsor, London, Blackpool

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Reviews

Northern Belle Day Trip Hi Marc
Just to say it has been a wonderful day. Nothing to fault from the first contact with you right up to getting off tonight. All the staff were an absolute credit to the company. We will certainly be back in 2018.
Thank you :) Gillian

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